Recently had a question from a Facebook friend
Can you tell me about AMSOIL?
Here is my short Answer:
We are a synthetic lubricant manufacturer that sells through a hybrid MLM/Direct Sales program. The company has been around since 1972 and has the best oils and filters on the market. They also have a natural fertilizer division as well as a personal health division.
The beauty of the program is you can earn money without high amounts of sponsoring. But you can use sponsoring as a way to develop long term, residual income.
Here are the programs available to an AMSOIL Dealer:
The overriding priority in our Marketing Plan is a business opportunity for AMSOIL Dealers. AMSOIL INC. provides programs and support mechanisms to help AMSOIL Dealers earn a residual income mainly through the sponsorship and training of other AMSOIL Dealers, as well as the utilization of the sales programs.
Certainly every program AMSOIL INC. offers to AMSOIL Dealers has a purpose. We feel it is important to define the purpose of each program so we don’t lose sight that our Marketing Plan supports the fact that the best way to grow a stable business and income is to grow the number of personally sponsored and well trained AMSOIL Dealers in your downline. That is the core of AMSOIL.
Having acknowledged that sponsorship and training of AMSOIL Dealers is the ultimate goal of our Marketing Plan and that the overall success of AMSOIL INC. and AMSOIL Dealers is dependent upon it, let’s review how the other sales programs support that philosophy:
1. AMSOIL Dealer Program
This is for anyone initially interested in their own home based-business, or that becomes interested in the business opportunity after experiencing the products through one of the other programs. It is your ultimate goal to get as many recruits/customers to this level as possible, and to train them on how to use the programs to build their own business.
2. Preferred Customer Program
This is the program for the customer purchasing over $100 per year. They receive a kit with instructions for purchasing, and get the monthly Action News so they are automatically kept up to date on AMSOIL products. These customers typically are “self service” and will order what they need on their own, but they still require follow-up by the sponsor to answer questions and to keep them using the products. The program also exposes them to the business opportunity, and this group of customers will be the best source of potential AMSOIL Dealers.
3. Commercial Program
This program is to help Dealers sell to all kinds of businesses that want to use AMSOIL products in their equipment. It’s for the AMSOIL Dealer that has decided to try their hand at a more “technical” sale. It can be as easy and simple as registering a flower shop owner with delivery vans, or as in depth as a sale to a small over the road trucking fleet would require. It is highly recommended that the Dealer receive training beyond the G-700 business manual before pursuing this market, taking the AMSOIL U or home study courses at a minimum. Working with an experienced Dealer is a great way to learn.
4. Personal Retail Sales Program
Some Dealers keep an inventory of products for their local retail customers, or simply place orders as necessary to service them. These are typically friends, family, acquaintances, neighbors, etc., that are in your locale. Many Dealers start with this program as a means of “cutting their teeth” in learning to sell AMSOIL products. One person can only handle so many personal retail customers, however.
5. Catalog Program
This is for the customer that wants access to AMSOIL products but doesn’t want a Dealership or to sign up for anything, only to just buy and have it shipped to them. It’s perfect for all of the customers you acquire that are not located close to you and/or are willing to self-service themselves. They may require assistance
