Jan. 8, 2026
AMSOIL Installer Training is our latest investment in Dealer success in the installer market. The new program is designed to help you navigate the complexities of landing installer accounts.
AMSOIL Dealer Installer Training
Installer Training is comprised of a series of short videos that provide detailed information covering each step of the installer sales process. The program features information on our targeted industries, how to handle
different scenarios you may encounter when approaching installer businesses and marketing tools available to help you find success.
Why Introduce Installer Training?
Installer accounts operate businesses with higher demands and more complex needs than a typical online/catalog customer or Preferred Customer (P.C.). This makes pursuing these types of businesses uniquely challenging. We want to help Dealers be more successful in attracting installer accounts. Installer Training was developed to help Dealers fully understand the sales process for installers so they can take what they learn out into the field.
Who is Installer Training For?
Installer Training is designed for all Dealers who are interested in selling to quick lubes, full-service garages, powersports service garages or specialty shops. Whether you have experience with these types of accounts or not, gaining a better understanding of how AMSOIL products can be successfully sold in installer markets is important. It’s also a good idea to promote Installer Training with your entire Dealer team to ensure everyone is on the same page when pursuing installer opportunities.
Once you become an AMSOIL Dealer and complete the Onboarding and Customer Certification Training, then navigate to Programs>Installer Training in the Dealer Zone.
AMSOIL Dealers have a variety of avenues to pursue for sales and new customers. Each dealer works their business as they see fit. Become and AMSOIL Dealer and choose your path. We personally work all aspects of our AMSOIL Dealers and would be glad to mentor and guide you while you are learning the ropes.
Current AMSOIL Dealer Sales Channels
- Preferred Customer / Retail customer Program Learn more about the AMSOIL Preferred Customer Program: amsoil.lube-direct.com/preferred-customers/
- Sponsorship Program Learn more about the AMSOIL Dealer Program joinamsoil.com/
- Commercial Program Learn more about becoming a Commercial Focused AMSOIL Dealer. amsoil.lube-direct.com/amsoil-business/amsoil-commercial-focused-dealer/
- Retailer Program Learn more about becoming a Retailer Focused AMSOIL Dealer. amsoil.lube-direct.com/amsoil-business/amsoil-retail-focused-dealer/
- Installer Program amsoil.lube-direct.com/amsoil-business/amsoil-retail-focused-dealer/
Each of these programs has their own strengths and advantages. We personally enjoy the retailer/installer programs because that allows us to work business to business. We have a large amount of AMSOIL Retailers and Installers, from Automotive shops, to motorcycle and powersports shops to retail stores, like automotive parts and hardware stores. Quick Lubes and Oil change centers are great to help dealers access the installer market.
Getting sales and product training is important for all dealers who wish to be successful. Taking your AMSOIL Business seriously can by big dividends by helping you increase commissions. Is it possible to earn $500 a month in AMSOIL? What about $5000 a month or more? Many dealers that get started don’t treat it like business, as it can take some time to build up a sizable customer base. If a person chooses to work at it, they can earn a full time plus income with AMSOIL. As Mr. A.J. Amatuzio, the founder of AMSOIL used to say “The Sky’s The Limit.”
Get started as an AMSOIL dealer by following this link to the registration page or to learn more about the AMSOIL Dealer Opportunity.
Get Started Today! Become an AMSOIL Dealer
